Diffusion Theory- Instagram

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                                                                    Instagram (@instagram) | Twitter

    When talking about the "Diffusion Theory" in class, the first that came to mind was Instagram. Instagram has become one of the biggest social media platforms. In 2010, when Instagram was founded, I don't remember many people having it. I felt like it was a privilege to have Instagram, at least for my age group. I remember vividly that after a few weeks of it being out there everyone started to catch on and be excited about this newly discovered app. The early majority was the older teenagers, at least where I am from. Most younger kids were not allowed to have Instagram because of the unknown. Once people started to feel comfortable with it, it hit its peak. That is when not only younger children started getting it, but also adults. This turned into a real hotspot. That is when the late majority started to come into play, as Snapchat and other social media platforms came the decline started to happen. Now, I feel as though the laggards are the only ones active on Instagram. When other social media platforms came onto the app store it started to take away from Instagram and it's active members. 

     Most apps catch on and have that moment of fame where everyone is obsessed; right now, that's Tik Tok. There are downsides to Instagram and I think the biggest one that I have always worried about it safety. For parents especially, it's hard to manage all of your children's accounts and make sure everything is safe. Another huge and possibility life threatening downside to Instagram is cyber bullying. Bullying has become an epidemic and technology and social media have sadly played a huge part in that. I could totally understand why some people would chose to not take part in social media. Social media is definitely a personal decision because it can be used for different things, or nothing at all. For me, the positive's do outweigh the negative. I am able to stay in contact with people across the country and even the world thanks to social media and I am so grateful for that opportunity. 


https://medium.com/@obtaineudaimonia/how-instagram-started-8b907b98a767#:~:text=Instagram%20launched%20on%206th%20October,1%20million%20in%20two%20months.


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